ROLE:
AD - Design & Photo

COLLABORATORS:
Conscious Minds Studio

Core team: Liz Khan, Cat Samarista, Ryan Miller 

Photo: Bre Johnson

Starbucks: Matriarch

Tina Knowles’ debut memoir, Matriarch, shares her stories of women who have shaped her life — from her own mother to her grandchildren.

Starbucks, a partner of Oprah’s Book Club, seized the moment and invited Matriarch to join the celebrated reading list. 

This social-first project highlights Ms. Tina’s strength and style, pairing her empowering story with a custom summer drink created for fans and the beyhive to celebrate.



THE WORK
2025, NYC













BTS

morganlsearcy@gmail.com